Underwater Portrait Photography Code of Conduct
UPPA exists to bring together a community of underwater creatives and develop training to help elevate the safety and professionalism of that community.
UWCA Guiding Principles for Underwater Photography Creatives
Commitment to Safety
Commitment to Clients
Commitment to Team
Commitment to Authenticity
Commitment to Professionalism
The Underwater Creatives Academy strives to encourage all underwater photography creatives to promote and elevate the safety and professionalism of the industry. In doing so, creative professionals are helping to pave the way for future generations of underwater creatives to set a higher standard.
Underwater Photography Safety is paramount
Above all else, safety is number 1. Nothing can ruin the reputation of an underwater photography business faster than someone getting hurt. Not just the safety of your clients, but your team, yourself, and the people around you. Being safe means being prepared for any and all situations that can arise. Through proper training, preparation, and practice, you can show your commitment.
Clients Are the reason your business thrives
Without clients, your business cannot exist. They are the reason you can continue to create artistic works, build a following, and thrive as a small business owner. Your commitment to them mean you will treat them with respect, value their ideas, input, and feedback, and always be looking for way to improve your relationships with them.
Your team is what keeps your business going
As a business owner, you know you cannot do it all on your own. Your team is what keeps the engine running while you steer the ship. They deserve your respect, your time, and your patience. If you commit to your team, they will follow you anywhere and share in the pride as your business grows.
You work should speak to who you are
Authenticity is what lets people know who the real you is. In everything you do, be sure to show your genuine emotion, your empathy, and your compassion. Put forward the best person you can be and strive to connect with your clients and your team on a deeper level.
Being a professional is what attract clients to you
The level of professionalism you portray is a key indicator of the quality and standards of your work. Showing a high level of professionalism will attract like minded individuals. Collaboration is nothing without a professional relationship built on mutual respect, partnership, and growth.